One of the mistakes I see entrepreneurs making is to compare their business to other ones in their marketplace and in their industry. Though this is logical and natural for us to compare our business with other businesses, I've found there are few positive outcomes...
My Dad loved Frank Sinatra. Let me restate that: My Dad loved Frank Sinatra’s singing and the words to his songs. Here’s a thought I had while driving through Kansas last month, as Frank Sinatra’s song, “New York, New York” came on the radio. I listened to...
It’s so easy to get busy running your business that you forget that every customer who enters your doors has a need, and they are hoping your business will fulfill it. Here's a true story that a retailer in New England told me. This retailer owned a quaint floral and...
On to another topic: When I say “I love The Notebook”, I don’t mean that tear-jerker of a movie. This is a different notebook that I think you’ll come to love too. Recently I was talking to one of you and mentioned the value of using a notebook to keep track of daily...
In the early 1900’s, there was a noted Harvard psychologist named Dr. William Moulton Marston. You probably haven’t heard of him, and if not for my brain’s ability to capture the obscure, you probably never would. All his psychology writings are out of print. Dr....