Jon’s Blog
Canada’s Community Futures Sunrise Accelerates Small Business Success with the Destination Creation Course
The owner of a specialty honey company was looking for the right flowers for his bees. A greenhouse owner in his business class mentioned that she had the flowers he needed. The ice cream shop owner overheard the conversation and wanted to buy honey for his ice cream. All three of them were on their computers taking the online Destination...
Moving Forward and Avoiding Anchors
What do you do when a small group of disgruntled business owners want to rehash everything that happened wrong in the past, while the majority of your businesses and community want to move forward?
It’s a New Year: Quit Running
My guess is that most of you have never looked at how you can alter your business model. You’ve just been doing it, day after day, week after week, and for some of you, year after year. It’s actually fascinating how an owner can create a business that year after year, generates about the same revenue as the last, and even more fascinating to me, how an owner can be annually as displeased with the results as the previous year, and still not change!
This New Year: Back to Zero
This New Year, make it a point to take yourself back to zero. Take time to rethink what you’re doing in your business. This might mean reinventing the tired components of your business…
This Independent Shoe and Boot Retailer Beats Zappos Every Day
Here’s an independent shoe and boot retailer that will never lose a customer to Zappos and gains quite a few from online shoe retailers every day.
Business owners: Remove “Multitasking” and “Balance” from your vocabulary
If you run your own business, you probably wish that you had the ability to multi-task more effectively, to achieve a better balance between your family responsibilities and your daily business tasks.
I’d like you to meet Teresa Taylor. She can help you.
Your Destination BootCamp Invitation
You are cordially invited to change your business into a dominant Consumer Destination, capable of drawing huge amounts of customers, skyrocketing your sales to new levels, and putting fear in your competitors’ hearts!
I will personally teach you my 14-step Destination process in 2½ days.
When you return home, you will know exactly what to do to
increase your traffic, sales, and profits.
There are 2 more Destination BootCamps in 2013: June 4-6, and October 1-3.
Sign up now at www.DestinationBootCamp.com, or call (303) 774-6522.
Looking forward to seeing you in Colorado!
ADDED BONUS: Register by Friday, May 24 and I’ll include a 6-month FREE membership to Destination University, the online training network! ($180 value)
Coming to a Town Near You: Destination Business Mobile Office
Coming to a community near you: the new Schallert Group Destination Business Mobile Office.
Now when you bring Jon Schallert to your town or city to help your business owners, Jon’s going to be bringing his entire office with him. This allows you to have access to all of Jon’s resources right in your town!
You’re Not a Hamster, So Quit Running on Your Wheel
Have you ever felt like you were running in place, and not making the progress you’d like to in your business? If you own a business and you’ve felt like this, I have a webinar for you to watch. If you work in a role where you interact with independent business owners multiple times in a week, you should watch this webinar, too.
This week, I took the time to create a new webinar: “You’re Not a Hamster, So Quit Running on Your Wheel: 12 Keys to Growing Your Business versus It Running You.
Quit Worrying About the Size of Your Marketplace
When I consult in communities around the country, I often hear business owners say things like: “My marketplace is too small”, or “There aren’t enough of my type of customers around here to support my type of business”, or “When more people move here, my sales will improve.” When I hear words like these, I realize that the owners I’m talking to have not embraced the idea that their business can become a Destination. Instead, they are running a business that is location-dependent.
Eric Chester, Reviving America’s Work Ethic Expert, Speaking in Longmont, Colorado on Thursday, November 15
Eric Chester, a leading expert on the emerging Generation Y workforce, will discuss “The Declining Work Ethic in America and How to Fix It” from 9 to 10 a.m. November 15 at the Left Hand Brewery Tap Room at 1265 Boston Avenue in Longmont, Colorado. The event is part of Destination University’s “Tapping the Experts” series on topics vital to business owners and entrepreneurs. The event is free and open to the public.
Business Owners: Use Your Community’s “Secrets” to Grow Your Sales
Face it: Everyone wants to be “in-the-know” about the little-known, secret hideaways that haven’t been discovered yet. Whether it’s knowing about that great little restaurant that has wonderful food that’s never crowded, or that fantastic new store with the amazing selection that never advertises, or that great spot by the river where you’re guaranteed to catch fish but not find a crowd, we all want to be the one that knows about the Must-See Secrets.
A Rare Opportunity for Six Ohio Business Owners: Don’t You Wish You Lived In This City?
Business owners in Tiffin, Ohio have the opportunity to attend my 2½ day Destination BootCamp in Longmont, Colorado in October this year, where they will learn my 14-step strategy to turn their businesses into Consumer Destinations. For the third year, Croghan Colonial Bank has created the Small Business Reinvention Scholarship where up to six (6) Tiffin owners can receive a $1,500 scholarship for no-cost attendance to our Destination BootCamp.
Why Our Destination BootCamp Works
Here’s a letter from a business owner who attended our Destination Business BootCamp seven years ago, Dan Horwath of Up the Creek Antiques in Centralia, Washington. Another business owner had emailed Dan, asking if the BootCamp was really worth attending. When Dan replied to him, he copied us on his email. We love getting letters like this!
Pinterest: Changing How Customers Shop and How Small Businesses Compete for Customers
Once you start trying Pinterest, you’ll probably be hooked. You’ll see why consumers are jumping on its bandwagon, and why a whopping 84% are female users. Pinterest is one of the fastest growing websites in history, and it is the fifth largest social network and the third most popular. Plus, it’s about to change how small businesses drive customers back to their websites and businesses!
Such a Big Change: A Letter from a Destination BootCamp Business Owner
This week I received a letter from a business owner who had attended my Destination Business BootCamp in 2011. Normally, I just keep these letters for myself, but this one, I’m going to share. When you read it, you’ll see why. There are parts of it that hit the emotions that every business owner in the world has ever felt.
